Wednesday, March 31, 2010

Fashion Brand

Are you looking for best women clothing fashion brands? We are sure if you are searching on internet then you surely must have gotten confused because of the extensive information available. To make the search easy for you we have listed the top most women clothing fashion brands. Most of the brands represent urban clothing brands, many of them were even founded by many hip hop artists.
Fashion Brand
The brands by the hip hop artists offer most interesting lines of clothes, their creativity and love for hip clothes is easily reflected in their clothes. Due to the ever increasing popularity of hip and urban clothes, nearly every year we see more and more better brands coming out in the market offering trendy and chic style women clothes to the fashion maniacs. Some of the renowned brands having distinctive women line clothing are Apple Bottoms, House of Dereon, and Phat. This article can also be of great use to all those who are interested in starting wholesale women's clothing business. With this information they can decide which of the top brands they should have in their shop.

Apple Bottoms: An apple bottom is a very special brand designed and founded by none other than an American hip-hop artist Nelly. She restricted her clothing line only for women and marketed it extensively all over the country. The best thing about Apple Bottoms is that no matter what the design or the material of the cloth is, you will always be able to find a great variety for plus sized women. At the launch of Apple Bottoms Nelly said "not all women have a super model body" with this quote she displayed her line of exclusive clothes. She believes that woman should not fit in clothes in fact clothes should fit a woman. The demand for Apple Bottoms is huge and the reason is not all brands take out clothes for fat women. Anybody starting a women clothes outlet should not think twice before asking the wholesaler to send them bundles of Apple Bottom latest designs.
Fashion Brand

Secondhand Fashion Week - Day 3 - "Raindrops keep falling on my head..."

Today I woke up in a "retro mod" mood, with That Thing You Do and Mary Tyler Moore on the Dick van Dyke Show popping up frequently in mind. So I pulled out some pieces that reflected that.

To start with, this pink coat was recently given to me secondhand and I absolutely love it. The cut is very 60s and the bright color is out of my comfort zone... which I like. Of course, my siblings hate the coat and say I stand out ridiculously wherever I go in it. But is that such a bad thing? ;)

I threw a bit more color into my outfit with a pink camisole, underneath a white button-up. A black scarf I made some time ago belts it in and makes the simple shirt a bit more interesting. Of course, my cuffed capris always give me a 50s/60s feel, so they made an appearance. I finished it off with flats which, although not secondhand, were only $10 at Target; and a purple umbrella that I bought specifically for my trip to London last fall (where it only rained one day).

What I'm Wearing:
  • Coat by Tribal (secondhand)
  • Shirt unknown - tagless (secondhand)
  • Capris by Ann Taylor LOFT (secondhand)
  • Camisole by SO wear it declare it from Kohls
  • Flats by Mossimo Supply Co. from Target
  • Scarf/Sash made by me
  • Mini Umbrella from Target
Today was the first time I've ever shot photographs in a complete downpour, and I was relieved that the lighting and set-up were alright, considering the extremity of weather. (I actually strapped a huge umbrella to my tripod to keep the camera dry. :) I wasn't quite as lucky - my more stylish umbrella was a bit on the tiny side...

Now it's your turn! Post your secondhand look on your blog and add the link below. (Please make sure the link goes directly to your URL for today's post and not just to your blog homepage.) Remember, made-over, re-fashioned and reconstructed pieces and DIY tutorials can also be posted!

  1. Day Three - Vintage Inspired
  2. Sisters
  3. Comfy Casual
  4. Beth Anns Day 3 - The Adventurous Dreamer
  5. SFW - Of lace and eyelet
  6. Atlanta : Ruffles and Heels
  7. Stay at home daughter day 3
  8. $10 Outfit
  9. Sarah - Miss Dot
  10. Of Orange and Open Toe Shoes!
  11. Bess - . . Madame Butterfly Was A Hippie. .
  1. Ashley - Pink & Spice
  2. DAY THREE - In the woods
  3. fashion is a poem not a rhyme
  4. Pretty flowery monster
  5. Rustic homemaker - Homemade skirt
  6. Ella - - Channelling Stacy and Michelle
  7. Ez and Bets at Fairies and French Fries
  8. Outfit Three : A Purplelicious Day
  9. Waterfall
  10. Christi`s Realm - Ribbons and Flowers
  11. Jessica - Day Three - Almost 70s

  12. This linky list is now closed.

You can also add you photos to the Secondhand Fashion Week Flickr Album! Have fun! :)
P.S. Be sure to click here if you're still don't know what this event is all about.

Giveaway 2 - Inspired Boutique Fashion Cards!!!

For the next giveaway of Secondhand Fashion Week, I am so excited to be able to offer a set of gorgeous handmade fashiony cards (your choice!) from Inspired Boutique! This is a wonderful new Etsy shop featuring such pretty items... and I was so excited to be contacted by the owner about hosting this giveaway! I think you'll be super excited, too! :)

Here's the different ways that you can enter:

  • Leave a comment on this post and let me know which Inspired Boutique card set is your favorite! Please include some way to contact you (email/blog/other). (1 entry)
  • Follow me through Blogger (using the "Follow" button in the right-hand sidebar) or on Twitter at AmandaBFly. Be sure to comment and let me know you're following. (1 entry)
  • Post the giveaway and/or the Secondhand Fashion Week event on Twitter, Tumblr, Facebook, or another social networking site (just as long as it's not private and I can see it), including a link back to AmandaBeth and leave a comment with the link. (2 entries)
  • Post about this giveaway and/or the Secondhand Fashion Week event on your blog, including a link back to AmandaBeth. Be sure to link the post URL in your comment so that I can visit it! (3 entries)

The winner will get to choose the card set of their choice as a prize! Good luck to whoever wins this - I don't know how I'd make up my mind between all the sweet card sets! ;)

The giveaway will close next Wednesday evening (the 7th) at 11:59 pm EST. The winner will be chosen through and announced the following day.

Have fun! :)

Tuesday, March 30, 2010

Fashion Marketing

Fashion Marketing Planning

What's in a fashion marketing campaign?

This article explores the components of a fashion marketing plan and how fashion brands can enhance their marketing strategy. Fashion marketing is concerned with meeting the needs, wants, and demands of your targeted consumer, and these goals are accomplished using the marketing mix.

Fashion marketing is distinct from fashion public relations in that fashion PR is solely concerned with communications and how the brand communicates with and resonates with it's targeted consumers.

A fashion marketing plan focuses on four essential concepts: 1) product development, 2) distribution management, 3) communications, and 4) cost. In order to implement an effective marketing campaign, the marketing mix must be consumer centric and focused on niche markets rather than catering to mass markets. This concept simply means that the marketing strategy and implementation should have consumers and their needs, wants, and demands in the forefront and with a very defined market that it intends to target.

Niche marketing is more focused and cost-effective and allows the marketer to focus on a particular market segment. Otherwise, a mass marketing campaign is all over the place and lacks a defined consumer to market to.

As an example, imagine if the luxury brand Louis Vuitton was a mass retailer and did not cater to a niche market. Essentially, this would mean that Louis Vuitton would market its products to the masses, when in fact this is unrealistic. Louis Vuittton's price point does not allow the brand to cater to the masses, which is why the brand channels all of its marketing communications to the luxury market. However, that does not mean that the brand is off limits to consumers who do not exactly fall into the luxury market; it just means that the communications strategy and the brand identity would resonate more with consumers in the luxury market. This approach allows the business to remain competitive and effective in its strategic approach.

Components of a Fashion Marketing Plan

1) Product Development

The most important component of the product development phase is not the product itself. The product is just the byproduct of this phase. The most important component of this phase are the consumers. Consumers dictate all the components of the marketing plan, and consequently, dictates what the product is. Keep in mind that today's highly competitive global marketplace requires that businesses are consumer centric and focus on serving consumer's needs. Consumers dictate what the pricing strategy will be, the points of distribution, the communications strategy, and the final product outcome. In the example given above regarding Louis Vuitton, the targeted consumers dictate what the associated cost and value will be for the brand.

There are two orientations of the product development phase. The business can be product-oriented and choose to develop products first then market it to its targeted markets. Alternatively, the business can be more market-oriented and segment its markets first to determine their specific needs, wants, and demands then create the product to meet those wants.

Due to the transient nature of the fashion industry, fashion marketers are under short marketing cycles since product needs are seasonal. As the seasons change so do trends and tastes. Consequently, marketers are required to constantly adjust their product offerings with time.

2) Price: Cost vs Value

The pricing strategy strictly relies on the market segmentation. With a consumer centric marketing focus, the pricing strategy would take into account the associated costs to the consumer and the value afforded to the consumer. Pricing may vary based on the market segment and their perceived value of the product or brand. A consumer buying a luxury brand perceives the product to be more valuable and in turn is willing to pay more for the product compared to a price-sensitive consumer or a product that is mass produced with minimal differentiation.

3) Distribution Management

The distribution strategy determines the convenience and availability of the product. Traditional distribution channels for fashion brands include branded flagship stores, independent retailers, department stores, and online distribution. The more distribution channels used the more intense the brand's exposure and the greater the availability to consumer markets.

4) Promotions & Communications

The promotional strategy entails how the brand will attract its buyers and the series of activities used to communicate to the targeted consumers. The activities in this phase include developing the brand and its identity, sales promotions, public relations, product placement, advertising, event marketing, and sponsorships.(

Check out the other guide on Fashion Shopping.
Amber Rose via Kanye West

i heard she may not actually black but.... she's fierce and feisty, nonetheless.
i think these pictures are just awesome.
that is all.

Curlformer Results - Video!

As promised, my video on my Curlformer results and how I fluff out the curls. Please pardon the terrible camera hates all forms of artificial light!

Secondhand Fashion Week - Day 2 - Sunshine and Clouds

Whew! I'm so glad that I shot these photos over the weekend when the weather was still nice. We're been drenched severely for the third time in three weeks over the past 2 days and things are definitely feeling dreary. But these pictures remind me of the future sunlight that is expected to come through later on in the week. Let's hope the clouds will break long enough for me to get some more outfit shots!

All of the items in this look are relatively new to me, pretty much acquired over just the last year. Awesomely enough, each one has become a great staple in my wardrobe. The creamy knit sweater fits nice and snug through the arms and adds a cosy finish to an outfit worn on a breezy day. It was passed on to me secondhand.

This tunic top has also become a real favorite of mine. I love the green/blue color and the little white clouds/flowers/random shapes that are dotted all over. It's ruched over the bodice and has a fun mandarin collar (shown folded back here) and cap sleeves. This item was another cast-off.

These skinny jeans (boy do people give me lots of used clothing! ;) are one of my favorite pieces, although I don't wear them extremely often. I am of the opinion that skinny jeans only look really good with high heels. They help continue the line of the leg and give a nice appearance. With most flat shoes, you just end up looking short, wide and stumpy. Sorry, but that's my strong opinion after observing this trend closely on girls of all shapes and sizes over the past year.

That said, heels were a must for this outfit, and the comfy black ones I wore in Bekah and Michael's wedding worked perfectly. For a finishing touch, these earrings were passed on to me by my awesome Aunt Cari (of Postcard Poem). I just love how they almost mirror the little "clouds" printed on the tunic. Makes me happy. :)

What I'm Wearing:
  • Cream knit sweater by Mossimo
  • Tunic Top by Mossimo
  • Skinny Jeans by OLD NAVY
  • High Heels by MADDEN GIRL from Famous Footwear

Now it's your turn! Post your secondhand look on your blog and add the link below. (Please make sure the link goes directly to your URL for today's post and not just to your blog homepage.) Remember, made-over, re-fashioned and reconstructed pieces and DIY tutorials can also be posted!

  1. Down to Business
  2. Day Two - The Polished Teacher
  3. Sisters - Day Two
  4. Day Two : Beauty and the Chickens
  5. Day 2 Casual april cornell inspired outfit
  6. Atlanta : Summertime
  7. Crooked Stream Photography
  8. Stay at home daughter day 2
  9. Why Momma Loves The Maxi Dress
  10. Ballerina Girl - Ashley
  11. Youll be in my heart
  12. Ella - - Casually Chic
  1. Sarah - brown and Blue
  2. Power Lunch
  3. Modesty is Pretty : Spring preppy?
  4. Bess - . . Peachy Keen. .
  5. Day two
  6. fashion is a poem not a rhyme
  7. SFW - Of aprons and belts
  8. My excuse. . . Ill have to do two tomorrow.
  9. Ez and Bets and Fairies and French Fries
  10. Outfit Two : Dress on a Dime
  11. Christi`s Realm - Sweet Serenade
  12. Jessica - Day Two - Spring

  13. This linky list is now closed.

You can also add you photos to the Secondhand Fashion Week Flickr Album! Have fun! :)
P.S. Be sure to click here if you're still don't know what this event is all about.

Some New Fashion-y Fun!!!

Because I am always looking for new ways to connect with and get to know my audience (you guys are so important and special to me - thank you for reading! :) I recently set up an account at

which is a really cool new (well, I never heard anything about it until about a month ago) site on which you can ask people questions. And, since I have received emails in the past asking for fashion advice, I thought that this would be a fun and easy way to connect even more along those lines.

Of course, I am not a fashion expert. I am mostly self-taught, and I don't have the magical answer to every question. But I love to share what I do know in hopes that it will give you some ideas or inspiration. :)

And this page is not all about me. I also want it to be a place where you can share your own fashiony thoughts, ideas and tips. Post a link to your favorite clothing store, let everyone know about an upcoming event or spill you thoughts on the latest trend. I hope this can be a great new way to build discussion and ideas between all the great fashionistas who are a part of this site (that means you! :).

So, to get started:

I'll be asking my own questions through this site once in a while as well. I want to get your opinions and hear what you think about all the latest goings on in fashion world!

I'm looking forward to seeing you over at ! :)

Monday, March 29, 2010

Wedding Dresses Review

If you really want to feel like a princess at your destination wedding, consider wearing a Disney princess-inspired wedding gown.

The dresses are a natural extension of Disney Fairy Tale Weddings, held in the Disney parks in California and Florida.

Dresses use organza, chantilly, chiffon, satin, and tulle fabrics and are embellished with lace, ribbons, crystals, pearls, embroidery, and beads.
Wedding Dresses
Wedding Dress
Wedding Dresses

Prom Dresses Gallery

Prom Dress
Prom Dresses
Prom Dresses view
Prom Dresses
Prom Dresses

Fashion School

Fashion School Majors - Choosing the Right Major For a Career in Fashion Design

You know when you're meant for a career in fashion design. Perhaps you made clothes for your dolls (or dogs) when you were little; at the movies, you pay more attention to the costume design than the plot; you devour fashion magazines; or maybe you watch a red carpet event and just know you can do a better job dressing the stars. So what does it take to be a fashion designer? Professional training from a fashion school is key, but you might be surprised at the wide range of majors that lead to industry careers.

Fashion School Design. This major teaches you to make the most of your creativity. It provides training in essential skills like fashion sketching, draping, computer-aided design, and pattern drafting. You would also study fashion design in the context of a bigger industry picture, with an examination of marketing, production, historical trends, and global business practices. But while this major may be the most obvious, it's not the only option for students looking to break into the field.

Merchandise Marketing. If you have both fashion sense and business sense, this program will prepare you for a career in fashion merchandising. You would receive valuable training in the planning, purchasing, and allocation of merchandise while keeping on top of fashion trends and consumer forecasts. In addition, you would gain the marketing and advertising expertise to effectively merchandise your fashion.

Merchandise Product Development. Suppose you want to develop your own product line, or merchandise an established brand. This major would help you do just that. The curriculum focuses on strategic planning, preproduction, trend analysis, and line production, and also would provide you training in the basics like sketching and fitting.

Apparel Manufacturing Management. This program prepares you to own or manage a fashion manufacturing company. You would learn every phase of the manufacturing process, from global sourcing and production planning to sales management and financial accountability, so you could take a product from initial concept to store distribution and beyond.

Textile Design. Some of the most innovative designers today focus on textiles. This major concentrates on the creation and production of printed and woven textiles that will be used for fashion, and interior, design. You would delve into the technical aspects of production and develop design skills using both traditional and computer-aided programs.

Fashion Knitwear Design. Knitwear is such an integral part of fashion design that many fashion schools now offer a major devoted to it. The curriculum is similar to that of the general fashion design major, with courses in illustration and pattern drafting, but specializing in the unique construction requirements of knitwear.

Costume Design. Students interested in the entertainment industry will benefit from this major, which is often divided into two programs - one for theatre costume design, and one for movies and television. You would study costume construction, wardrobing, rendering, script analysis and breakdown, while learning to work within the production constraints of budget and timing.

Article Source:

Check out the other guide on Fashion Jobs.

Words of encouragement


stop waitingwaiting for things to happen, go out and make them happen
stop sayingstop saying lol
my normallifei like to make my life seem normal
like thisi like people who smile when it's raining
dont listendont's listen to anybody else but yourself
dont let your minddont't let yor mind stop you from having agood time
Words of encouragement . image from jaysee
you need to looking more retro vector art?or just comment my blog..thanks dude :)

Yesterday's Curlformer Results

Yesterday I spent the ENTIRE day on my hair (which I don't usually do, I promise). I set my hair in Long and Narrow Curlformers, and then slept in them overnight (it's do-able!) Then I woke up this morning and took out the rollers. I also recorded a video of myself taking out the Curlformers and fluffing out my hair. Tonight it should post to You Tube, and it should be up on the blog tomorrow morning!

I got that "ribbons" effect when I took out the Curlformers. Aloe vera gel has AMAZING hold, and there was not one flake! Are you guys using aloe vera gel yet??? It's ridiculous!!

I used 61 rollers in my hair to get this look, and then separated the curls out to make my hair look fluffier/more natural.

Just wanted to make a couple of notes for you Feisties:

I DO NOT use conditioner to moisturize my hair when it has been "curlformed." Conditioner makes the curls really poofy, and the style does not last! Instead, I use only Elasta QP Mango Butter Moisturizer and EVCO.

Please, please, PLEASE do not just pull the Curlformers out of your hair. Unravel the roller, open the top where the Curlformer meets the root of your hair, and then gently pull your hair out. You'll lose a lot of hair and have a messy style if you just drag the Curlformers out.

A great way to get 7-day-hair out of this style is to sleep on a satin pillowcase, but NOT in a satin bonnet (unless your bonnet is really loose). The bonnet will smush your curls, and you'll be mad =/

That's all folks! I have missed having actual curls in my hair, so I may keep up with Curlforming for a few weeks before going back to braidouts. The beauty of Curlformers is that I don't have to manipulate my hair mid-week, so it's a great way to give my hair a break from styling. is on the way!!!!

hmmm .... interesting

I recently did a post on OTK socks worn with shoes as a trend for Spring 2010. I recently saw these pictures of Little Miss Sunshine wearing a variant of this trend in conjunction with the bold shoulder and spring neutrals at the 2010 Kids' Choice Awards

Her look is extremely trendtastic (but I guess if you have the money for it, why not??) but her ankle socks and pumps are what caught my attention. I understand the trend that inspired it but... I think I may prefer the original OTK and Knee High socks with heels better than her shorter-socked version. What do you think? Do ankle socks and heels get the GREEN LIGHT?

I feel a roller set coming on...

Like I mentioned before, this past weekend my parents came up to visit, and they brought a lot of my old hair products with them...including an entire trash bag full of rollers! I'd forgotten that I have so many!

Before I started using Curlformers, I only wore my hair in roller sets. The last time I had a real life roller set on my kinky hair was in September 2009, and I had borrowed Jaye's rollers in order to do it.

I have a Curlformer set in now, which I love, but next up I think I'll go ahead and try to do one of my beloved roller sets! I'm sure I'll have to tweak my technique a little and figure out how to hold the curl without using setting lotion, but it'll all be worth it!

Secondhand Fashion Week - Day 1: Fish in the Sea

A couple of great "feel good in it always" pieces are the perfect way to start off any day. Regardless of how you're feeling, what you look like first thing in the morning, or how your hair is behaving on that particular day, they can give you an instant "pick-me-up."

This jacket always does it for me. No matter what I pair it with, it always seems to work out just right. And, of course, it was secondhand. Not only that, but it previously belonged to a young girl. That's right - one of my favorite ways to find secondhand items is to "steal" pieces that were passed on to my little sisters by other girls. If it fits ok through the bodice, it can be pretty amazing as a "tiny" or cropped jacket. ;)

My "fishy" skirt hasn't seen as much wear as the jacket, and at first I was a bit skeptical of this secondhand piece. But I love it so much in this combination that I know I will be pairing it up again in the near future. I am rather obsessed with unique and "quirky" pieces; and this skirt, with its gazillion tiny fish congregating about the hemline, is captures my imagination. Just perfect for someone who still thinks it would be awesome to be a mermaid (that would be me ;).

My necklace and bracelet are also secondhand. The former was a cast-off from my favorite violinist on the planet (and a huge musical inspiration) Hanneke Cassel. (That's also how we got my littlest sister's name.) The bracelet came in a random bag of clothing years ago. My bronze heeled shoes are not secondhand, as almost all of the footwear in my wardrobe seems to have been purchased brand new, but they are also favorites.

What I'm Wearing:
  • Tan Jacket by Mossimo
  • "Fish in the Sea" Skirt - AWAW by Junko Shimada
  • Black Tank Top by SO wear it declare it from Kohls
  • Metallic Heels by Franco Sarto from DSW

Now it's your turn! Post your secondhand look on your blog and add the link below. (Please make sure the link goes directly to your URL for today's post and not just to your blog homepage.) Remember, made-over, re-fashioned and reconstructed pieces and DIY tutorials can also be posted!

  1. Day One - Undercover
  2. Day One - French Couch
  3. Me And My Blue Jean Skirt
  4. Ashley - School Girl Charm
  5. Atlanta : Tiers and Stripes
  6. Hero - Day Uno Black and Teal.
  7. Lillian - Day one
  8. Ella - - On Capitol Hill
  9. Crooked Stream
  10. Bess - . . Eclectic Dreamer. .
  11. Rebeccas day 1 and 2
  12. Stay - at - homedaughts Day 1
  1. First Day!
  2. Sarah - Spring Flowers
  3. The moment I wake up
  4. Modesty is Pretty
  5. Bets and Ez at Fairies and French Fries
  6. Day One : Lend - Me - Please?
  7. Jessica - Day One - Out For the Day
  8. Christis Realm - A Dollar or Less
  9. Sunday Fashion
  10. SFW - Of sailors and ballerinas
  11. Casual Vintage!!

  12. This linky list is now closed.

You can also add you photos to the Secondhand Fashion Week Flickr Album! Have fun! :)
P.S. Be sure to click here if you're still don't know what this event is all about.

Giveaway 1 - Marie Madeline Studios Gift Certificate!!!

This giveaway is now closed.

Well, the lovely ladies over at Marie-Madeline Studios were sweet enough to let me host a very special  giveaway at AmandaBeth - a $30 gift certificate to their amazing online store!

If this sounds delightful already, just wait until you've browsed all of their lovely products. There's fashionably modest apparel, sewing patterns and kits, fabrics, trims and more! And everything is bright, flowery and super feminine. Just perfect for spring. :)

There's a few different ways to enter the giveaway for the $30 Marie Madeline Studios Gift Certificate. Be sure to leave a separate comment for each way you enter!
  1. Leave a comment on this post with your name and some way to contact you. (1 entry)
  2. Post the giveaway and/or the Secondhand Fashion Week event on Twitter, Tumblr, Facebook, or another social networking site (just as long as it's not private and I can see it), including a link back to AmandaBeth. (2 entries)
  3. Post about this giveaway and/or the Secondhand Fashion Week event on your blog, including a link back to AmandaBeth. Be sure to link the post URL in your comment so that I can visit it! (3 entries)
P.S. Two more ways to enter! Follow me through Blogger (using the "Follow" button in the right-hand sidebar) or on Twitter at AmandaBFly. Be sure to comment and let me know you're following. (1 entry)

The giveaway will close next Monday evening (the 5th) at 11:59 pm EST. The winner will be chosen through and announced the following day.

Lastly, be sure to follow the fantastic Marie-Madeline blog - lots of pretty things going on over there! :)

Good luck in the giveaway!